Insafe International Customer Case:
A Long-Term Partnership
Driving Future-Ready
Security Solutions

Partnership: Insafe International

Lifestyle Segment

Simon Arthur, Managing Director of Insafe International:
“Our collaboration with Gunnebo Safe Storage has always been centred on very clear objectives, in responding to real-world challenges with practical, forward-thinking solutions, based on a historical legacy of partnership.”

Customers

Insafe International

Location

United Kingdom
(serving global markets)

Sectors

Retailers, banks, leisure
operators and financial
institutions

Position

The sole UK distributor
partner for Chubbsafes

Summary

Gunnebo Safe Storage and Insafe International have
cultivated a decades-long collaboration, leveraging the
heritage of the Chubbsafes brand to create future-ready
security solutions. Their shared approach addresses
today’s operational needs while anticipating regulatory
changes, technological shifts, and evolving customer
expectations.

The Customer

Insafe International Limited is the exclusive United Kingdom distributor of the Chubbsafes brand. Based in Tunbridge Wells, Insafe has built its reputation on delivering high-quality, tailored safe solutions for both commercial organisations and private clients.

Their expertise spans the full lifecycle of security provision – from design, manufacture, and supply, through to installation, maintenance, and compliance support. With a customer base that includes major high-street banks, national retail chains, and high-net-worth individuals, Insafe is recognised for its ability to provide reliable, responsive, and discreet service at scale. Their role as the sole distributor of Chubbsafes in the UK reflects a long-standing commitment to product quality, technical excellence, and innovation.

Insafe’s partnership with Gunnebo Safe Storage is rooted in a shared vision: to deliver secure storage solutions that not only meet today’s operational and regulatory demands but are ready to adapt to tomorrow’s challenges. This alignment has allowed both companies to combine heritage, technical expertise, and forward-thinking design to provide customers with products that are secure, connected, and future-ready

The Challenge

Security requirements are undergoing a major transformation, influenced by shifts in regulation, advances in technology, and changes in customer expectations. Organisations now expect secure storage to deliver far more than just physical protection. Solutions must integrate with broader systems, provide actionable operational data, contribute to sustainability targets, and remain compliant in a fast changing regulatory environment.

For Gunnebo Safe Storage and Insafe International, the challenge
lay in creating systems that not only meet the highest standards of
durability and reliability but also have the flexibility to evolve over time. Customers wanted a solution that would be relevant today while capable of adapting to tomorrow’s needs – whether that meant supporting new technologies, addressing environmental considerations, or complying with emerging industry standards.

Simon Arthur, Managing Director of Insafe International
“We’ve seen growing global demand for secure storage that not only protects physical assets but also contributes to real-time operational insight, sustainability goals and compliance. As expectations evolve, it’s important we guide clients with adaptable solutions that meet today’s standards while remaining flexible enough to support future requirements.”

The Solution

Gunnebo Safe Storage and Insafe International combined their expertise to design and deliver Chubbsafes solutions that merge proven mechanical strength with cutting-edge digital capabilities. The systems incorporate integration with other security and operational platforms, remote monitoring, and lifecycle optimisation to maximise value and efficiency. This approach ensures that every product not only meets strict physical security standards but also interacts seamlessly with wider infrastructures, generates valuable data insights,
and supports environmental and sustainability objectives. The partnership’s strength lies in its shared understanding of immediate customer requirements and longer term industry trends. By maintaining this focus, they have been able to create solutions that are quick to deploy, operationally reliable, fully compliant, and adaptable to change – ensuring ongoing relevance in a shifting market.

Viktoria Lövberg, Commercial Director at Safe & Cabinets Europe, Gunnebo Safe Storage
“The safe storage industry is undergoing a significant transformation, driven by smart technology and environmental targets together with the need for system level thinking. Our partnership with Insafe reflects a shared recognition that secure storage must now offer more than physical protection – it must be connected, compliant and capable of adapting to a rapidly changing world.”

The Result

Today, Chubbsafes solutions developed through this partnership are deployed in banking, retail, commercial, and private environments
across the UK and beyond. These systems deliver more than asset protection – they actively contribute to organisational resilience,
compliance management, and strategic planning. The Chubbsafes brand, with its 190-year legacy, continues to evolve in step with industry demands, combining mechanical durability with intelligent, connected features. The focus on integration and adaptability means these systems are increasingly seen as part of a wider infrastructure.

Viktoria Lövberg, Commercial Director at Safe & Cabinets Europe, Gunnebo Safe Storage
This long-term collaboration allows us to bring meaningful,
technically grounded solutions to the market in a way that supports both present and
future requirements.”

By focusing on integration, adaptability, and long-term value, Gunnebo Safe Storage and Insafe have positioned secure storage as an essential part of modern infrastructure. This enduring collaboration demonstrates how a shared vision and technical expertise can transform a traditional product category into a future ready, intelligent solution that meets the challenges of a rapidly changing security landscape

Why Choose Us?

Gunnebo Safe Storage is a leading global provider of advanced safe storage solutions, committed to protect your valuables from burglary, fire and explosions. Our mission is to deliver customized security solutions, ensuring you have peace of mind whether you are at home or at work.

We are close to you – worldwide. With 115 markets, offices in over 25 countries we combine global strength with local knowledge and support.

Our European manufacturing is anchored in combining craftsmanship, innovation and decades of expertise. Our sites in Germany, Slovenia, and Serbia serve as the backbone of our high-quality secure storage solutions. Meanwhile our Innovation Hub in Italy is at the forefront of digitalisation and technology connected to our solutions.

Sustainability
beyond products

True sustainability covers governance, social impact, technology, supply chains, and customers. At Gunnebo Safe Storage, we embed it in everything we do, focusing on transparency, responsible sourcing, and a motivated workforce.

Security standards
at every level

With so many security standards and insurance rules, we offer products from basic to top-tier, ensuring you find the right fit. You get expert guidance plus the freedom to choose what suits your needs.